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Where I’ve been
Between my love of Shakespeare and growing up with the ad campaign wars of the 90's (love a Pepsi ad, but I exclusively drink Coke), I was primed and ready for the rise of content marketing and creativity in tech.
These passions and upbringing led me to a career writing content that attracts news sources and leads, building content strategies and teams from the ground up, creating UX-minded websites, and developing editorial processes.
I’ve spent the last decade committed to keeping good writing and storytelling at the center of every brand and campaign I’ve worked with —
while growing up with the emergence of SEO and data-driven marketing, so I’ve built a lot of websites and product-focused web pages that rank and generate leads —
And developed a knack and passion for building content strategy from the ground up and fostering creative work and strategies by forming teams made up of super talented writers and designers.
If a person likes to read it (online and in print!), I’ve written, edited, and helped design it from one-pagers and whitepapers to video scripts and research reports and everything in between.
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